Your best competitive advantage might be out there with a startup you haven't met yet. Startups have access to technologies and approaches that most established companies can't build themselves. But here's the thing: venture clienting isn't just about finding startups. It's about structuring a real partnership where both sides win.
Venture clienting lets you work with startups as customers or partners: you test their solutions in your real business, and they get a paying customer and validation. No big investment commitments, no equity drama. Just practical collaboration with measurable results.
The challenge with venture clienting is doing it right. You've got different departments wanting different things, startups speaking a different language, and a lot of moving pieces. When companies get venture clienting structured properly – with clear processes and professional management – they run 3 times more successful pilots and get 2.5 times better adoption rates. That's the real difference.
We make venture clienting work for you
We're your partner. We identify which startups solve your actual problems, we manage the entire venture clienting process from first conversation to working solution, and we make sure both sides benefit. We're the bridge that makes venture clienting actually happen.
Get organized
Post your challenge and get matched with leading startups that have solutions that fit. Our team handles all the heavy lifting, marketing, screening applications, quality assurance, and smooth handoffs into actual partnerships through structured collaboration processes.
Strategic preparation
Make it happen
Scale the wins

Alexander Türpe, General Manager ExciteLab